DATENSCHUTZ | PRIVACY POLICY

1) Information on the collection of personal data and contact details of the person responsible
1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about how we handle your personal data when you use our website. Personal data are all data with which you can be personally identified.
1.2 The person responsible for data processing on this website within the meaning of the Data Protection Basic Regulation (DSGVO) is Arvin Jairus Perez, Schneidergasse 11, 4051 Basel, Switzerland, Tel.: +41 78 870 38 36, Email: info@arbajo.com. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.
1.3 For security reasons and to protect the transmission of personal data and other confidential contents (e.g. orders or inquiries to the responsible person), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser line.

2) Data collection when visiting our website
When using our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser sends to our server (so-called “server log files”). When you call up our website, we collect the following data, which are technically necessary for us to display the website:
– Our visited website
– Date and time of access
– Amount of data sent in bytes
– Source/reference from which you reached the site
– Used Browser
– Operating system in use
– IP address used (if necessary: in anonymised form)

Processing is carried out in accordance with Art. 6 Para. 1 letter f DSGVO on the basis of our justified interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way.

3) Cookies
To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your terminal device and enable us to recognise your browser the next time you visit us (so-called persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser.
Please note that the functionality of our website may be limited if cookies are not accepted.

4) Contact us
Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f DSGVO. If your contact is aimed at the conclusion of a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it can be deduced from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

5) Data processing when opening a customer account and for contract processing
In accordance with Art. 6 Para. 1 lit. b DSGVO, personal data will continue to be collected and processed if you provide us with this information for the purpose of executing a contract or opening a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can be done by sending a message to the above mentioned address of the person responsible. We store and use the data you provide us with to process the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved by us.

6) Use of your data for direct advertising
6.1 Registration for our e-mail newsletter
If you register for our e-mail newsletter, we will send you regular information about our offers. Your e-mail address is the only mandatory information for sending the newsletter. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you agree to receive newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on a corresponding link. By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 lit. a DSGVO. When you register for the newsletter, we save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later date. The data collected by us when registering for the newsletter will be used exclusively for the purpose of advertising in the newsletter.

6.2 Sending the e-mail newsletter to existing customers
If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular e-mail offers on similar goods or services from our range of products to those you have already purchased. In accordance with § 7 paragraph 3 UWG we do not need to obtain your separate consent for this. In this respect, data processing is carried out solely on the basis of our justified interest in personalised direct advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the above-mentioned advertising purpose at any time with effect for the future by notifying the person responsible named at the beginning of this document. For this you will only incur transmission costs in accordance with the basic rates. After receipt of your objection, the use of your e-mail address for advertising purposes will be immediately discontinued.

6.3 Newsletter dispatch via MailChimp
Our e-mail newsletters are sent via the technical service provider The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http://www.mailchimp.com/), to whom we pass on the data you provide when you register for the newsletter. This disclosure is made in accordance with Art. 6 Para. 1 lit. f DSGVO and serves our legitimate interest in the use of an effective, secure and user-friendly newsletter system. Please note that your data is usually transferred to a MailChimp server in the USA and stored there. MailChimp uses this information to send and statistically evaluate the newsletter on our behalf. For evaluation purposes, the e-mails sent contain so-called web beacons or tracking pixels, which are one-pixel image files stored on our website. In this way it can be determined whether a newsletter message was opened and which links were clicked on, if applicable. With the help of the web beacons, Mailchimp automatically generates general, non-personal statistics about the reaction behaviour to newsletter campaigns. Based on our legitimate interest in the statistical evaluation of the newsletter campaigns to optimize the advertising communication and the better orientation towards the interests of the recipients, the web beacons also collect and utilize data of the respective newsletter recipient (e-mail address, time of access, IP address, browser type and operating system) in accordance with article 6 paragraph 1 letter f DSGVO. These data allow an individual conclusion about the newsletter recipient and are processed by Mailchimp for the automated creation of statistics which show whether a certain recipient has opened a newsletter message. If you want to deactivate the data analysis for statistical evaluation purposes, you have to cancel the newsletter subscription. Also MailChimp can use this data according to art. 6 para. 1 letter f DSGVO itself because of its own legitimate interest in the needs-based design and optimization of the service as well as for market research purposes, for example to determine from which countries the recipients come. However, MailChimp does not use the data of our newsletter recipients to write to them itself or pass them on to third parties. To protect your data in the USA, we have concluded a data processing agreement with MailChimp based on the standard contractual clauses of the European Commission to enable the transfer of your personal data to MailChimp. This Data-Processing-Agreement can be viewed at the following internet address: https://mailchimp.com/legal/data-processing-addendum/ MailChimp is also certified under the us-European Data Protection Agreement “Privacy Shield” and is thus committed to comply with the EU data protection regulations. The data protection regulations of MailChimp can be viewed here: https://mailchimp.com/legal/privacy/

7) Use of social media: videos
7.1Using Vimeo videos.
Plug-ins from the Vimeo video portal of Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA are integrated into our website. When you call up a page on our website that contains such a plug-in, your browser establishes a direct connection to the Vimeo servers. The content of the plugin is transmitted by Vimeo directly to your browser and integrated into the page. This integration informs Vimeo that your browser has called up the corresponding page on our website, even if you do not have a Vimeo account or are not currently logged in to Vimeo. This information (including your IP address) is transmitted by your browser directly to a Vimeo server in the USA and stored there. If you are logged in to Vimeo, Vimeo can immediately assign your visit to our website to your Vimeo account. When you interact with the plugins (such as when you click on the start button of a video), this information is also transmitted directly to a Vimeo server and stored there.
The data processing operations described above are carried out in accordance with article 6, paragraph 1 letter f of the DSGVO, based on Vimeo’s legitimate interest in market research and the needs-based design of the Vimeo service.
If you do not want Vimeo to assign the data collected through our website directly to your Vimeo account, you must log out of Vimeo before visiting our website.
For the purpose and scope of data collection and the further processing and use of data by Vimeo, as well as your rights and settings options for protecting your privacy, please refer to the Vimeo privacy policy: https://vimeo.com/privacy
Vimeo, Inc. with headquarters in the USA is certified for the us-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list
For videos from Vimeo that are embedded on our site, the tracking tool Google Analytics from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, is automatically integrated. This is Vimeo’s own tracking, which we do not have access to and which cannot be influenced by our site. Google Analytics uses so-called “cookies” for tracking purposes. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server and stored there, and may also be transferred to the servers of Google LLC. in the USA.
In the case of the transmission of personal data to Google LLC. based in the USA, Google LLC. has certified itself for the us-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list
This processing is carried out in accordance with art. 6 para. 1 letter f of the DPA, based on the legitimate interest of Vimeo in the statistical analysis of user behavior for optimization and marketing purposes. To the extent legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-mentioned option to make an objection.
This website uses the Youtube embedding function to display and play videos from the provider “Youtube”, which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
7.2 Use of Youtube videos
Here, the extended data protection mode is used, which according to the provider’s information, only starts storing user information when the video(s) is/are played. If the playback of embedded YouTube videos is started, the provider “YouTube” uses cookies to collect information about user behavior. According to information from “Youtube”, these serve, among other things, to collect video statistics, improve user-friendliness and prevent abusive behaviour. If you are logged in to Google, your information is associated directly with your account when you click on a video. If you do not want your profile to be associated with YouTube, you must log out before activating the button. Google stores your data (even for users who are not logged in) as user profiles and evaluates them. Such evaluation is carried out in particular in accordance with Art. 6 Para. 1 letter f DSGVO on the basis of Google’s legitimate interests in the display of personalised advertising, market research and/or the needs-based design of its website. You have a right of objection to the creation of these user profiles, whereby you must contact YouTube to exercise this right. In the course of using YouTube, personal data may also be transmitted to the servers of Google LLC. in the USA. Irrespective of any playback of the embedded videos, each time this website is accessed, a connection to the Google network is established, which may trigger further data processing operations without our influence.
In the event that personal data is transferred to Google LLC. based in the USA, Google LLC. has certified itself for the us European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list
For more information on data protection at “YouTube”, please refer to the provider’s privacy policy at: https://www.google.de/intl/de/policies/privacy
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-mentioned option to make an objection.

8) Web analysis services
Google (Universal) Analytics
Google (Universal) Analytics with Google Signals This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google (Universal) Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there, and may also be transferred to the servers of Google LLC. in the USA. This website uses Google (Universal) Analytics exclusively with the extension “_anonymizeIp()”, which ensures anonymization of the IP address by shortening it and excludes any direct personal reference. Through the extension, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transferred to a server of Google LLC.in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our justified interest in the statistical analysis of user behaviour for optimisation and marketing purposes. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide us with further services related to website and internet use. The IP address transmitted by your browser within the framework of Google (Universal) Analytics is not combined with other data from Google. You can prevent the storage of cookies by adjusting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. Furthermore, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie which will prevent the collection by Google Analytics within this website in the future (this opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you must click this link again): Deactivate Google Analytics Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de. In the event that personal data is transferred to Google LLC. based in the USA, Google LLC. has certified itself for the us European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list This website also uses the Google Signals service as an extension of Google Analytics. With Google Signals, we can have Google generate cross-device reports (so-called “cross device tracking”). If you have activated “personalized ads” in your Google Account settings and you have linked your Internet-enabled devices to your Google Account, Google can analyze user behavior across devices and create database models based on this. The logins and device types of all page visitors who were logged into a Google Account and performed a conversion will be taken into account. Among other things, the data shows on which device you clicked on an ad for the first time and on which device the associated conversion took place. We do not receive any personally identifiable information from Google in this process, only statistics based on Google Signals. In accordance with Art. 6 para. 1 lit. f DSGVO, the data is processed on the basis of our predominantly legitimate interest in the statistical analysis of user behaviour for optimisation and marketing purposes. You can object to the data processing by observing the aforementioned objection possibilities. In addition, you have the option of deactivating your settings in your Google account for “personalized ads”. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de You can find further information about Google Signals here
Insofar as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the procedure described above for making an objection

9) Tools and others
– Google Web Fonts This site uses so-called web fonts for the uniform display of fonts which are provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. To do this, the browser you are using must connect to Google’s servers. This may also involve the transmission of personal data to the servers of Google LLC. in the USA. In this way, Google obtains knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO. If your browser does not support Web Fonts, a standard font from your computer will be used. In the event that personal data is transferred to Google LLC. with headquarters in the USA, Google LLC. has certified itself for the us-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list. Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/

10) Rights of the data subject
10.1 The applicable data protection law grants you comprehensive data subject rights (rights of information and intervention) vis-à-vis the data controller with regard to the processing of your personal data, about which we inform you below:
– Right of access under Art. 15 DSGVO: In particular, you have a right of access to your personal data processed by us, the purposes of processing, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right of rectification, erasure, restriction of processing, opposition to processing, complaint to a supervisory authority, the origin of your data if it has not been collected from you by us, the existence of automated decision making including profiling and, if applicable, meaningful information on the logic involved and the scope and intended effects of such processing on you, as well as your right to be informed of the guarantees provided under Art. 46 DPA when your data is transferred to third countries;
– Right of rectification under Art. 16 DPA: You have the right to have incorrect data relating to you corrected without delay and/or to have your incomplete data stored by us completed;
– Right of deletion in accordance with Art. 17 DSGVO: You have the right to request the deletion of your personal data if the conditions of Art. 17 para. 1 DSGVO are met. However, this right does not apply in particular if the processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
– Right to limit processing pursuant to Art. 18 DPA: You have the right to request the limitation of the processing of your personal data for as long as the accuracy of your data which you dispute is verified, if you refuse to delete your data on the grounds of unlawful processing and instead request the limitation of the processing of your data, if you require your data for the assertion, exercise or defence of legal claims, after we no longer require such data after the purpose has been achieved, or if you have lodged an objection on grounds of your particular situation, as long as it has not yet been established that our legitimate reasons outweigh the objection;
– Right to information in accordance with Art. 19 DSGVO: If you have asserted the right to rectification, erasure or restriction of processing vis-à-vis the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, erasure or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
– Right to data transferability in accordance with Art. 20 DSGVO: You have the right to receive your personal data that you have provided us with in a structured, common and machine-readable format or to request that it be transferred to another person responsible, insofar as this is technically feasible;
– Right to revoke consents granted pursuant to Art. 7 para. 3 DSGVO: You have the right to revoke at any time with effect for the future any consent to the processing of data once granted. In the event of revocation, we will immediately delete the data concerned, unless further processing cannot be based on a legal basis for processing without consent. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until revocation;
– Right of appeal under Art. 77 DSGVO: If you believe that the processing of personal data relating to you is in breach of the DPA, you have the right – without prejudice to any other administrative or judicial remedy – to lodge a complaint with a supervisory authority, in particular in the Member State in which you are resident, your place of work or the place where the alleged breach occurs.
10.2
If we process your personal data on the basis of our overriding legitimate interest, you have the right to object to this processing at any time for reasons arising from your particular situation, with effect for the future. If you exercise your right of objection, we will stop processing the data concerned. However, we reserve the right to further process the data if we can demonstrate compelling reasons for processing worthy of protection which outweigh your interests, fundamental rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.
If your personal data are processed by us for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing. You may exercise your right to object as described above.
If you exercise your right to object, we will stop processing the data concerned for direct marketing purposes.

11) Duration of storage of personal data
If personal data is processed on the basis of express consent in accordance with Art. 6 Para. 1 letter a DSGVO, this data is stored until the person concerned withdraws his or her consent The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if relevant – additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).
If there are legal retention periods for data which are processed within the scope of legal or similar obligations on the basis of Art. 6 Para. 1 letter b DSGVO, these data are routinely deleted after expiry of the retention periods, provided that they are no longer required for the fulfilment or initiation of a contract and/or we have no justified interest in further storage.
When personal data are processed on the basis of Art. 6 Para. 1 letter f DSGVO, these data are stored until the person concerned exercises his or her right to object in accordance with Art. 21 Para. 1 DSGVO, unless we can prove compelling reasons for processing worthy of protection which outweigh the interests, rights and freedoms of the person concerned, or the processing serves to assert, exercise or defend legal claims.
When personal data are processed for the purpose of direct advertising on the basis of Art. 6 Para. 1 letter f DSGVO, these data are stored until the data subject exercises his or her right of objection under Art. 21 Para. 2 DSGVO.
Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted if they are no longer necessary for the purposes for which they were collected or otherwise processed.

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